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	<title>SEO Blog - Search Engine Optimization Blog &#187; SEO Basics</title>
	<atom:link href="http://www.bettermychance.org/category/seo-basics/feed" rel="self" type="application/rss+xml" />
	<link>http://www.bettermychance.org</link>
	<description>Better My Chances For Good SERPs</description>
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		<title>India SEO To Get The Top Ranking In The World Of Internet</title>
		<link>http://www.bettermychance.org/india-seo-to-get-the-top-ranking-in-the-world-of-internet.html</link>
		<comments>http://www.bettermychance.org/india-seo-to-get-the-top-ranking-in-the-world-of-internet.html#comments</comments>
		<pubDate>Thu, 08 May 2008 20:01:15 +0000</pubDate>
		<dc:creator>admin</dc:creator>
				<category><![CDATA[SEO Basics]]></category>

		<guid isPermaLink="false">http://www.bettermychance.org/india-seo-to-get-the-top-ranking-in-the-world-of-internet.html</guid>
		<description><![CDATA[
SEO, Search engine optimization in India, is one of the essential aspects of almost all the websites, but is often neglected and overlooked. A site might appear beautiful, the systems might be flawless, but with zero visitors, it can be a complete waste. India SEO offers the process of getting and generating the targeted traffic, [...]]]></description>
			<content:encoded><![CDATA[<p align="center"><img src="http://www.techseol.com/images/header_01.jpg" /></p>
<p>SEO, Search engine optimization in India, is one of the essential aspects of almost all the websites, but is often neglected and overlooked. A site might appear beautiful, the systems might be flawless, but with zero visitors, it can be a complete waste. <a href="http://www.techseol.com/">India SEO</a> offers the process of getting and generating the targeted traffic, visitors and ultimately business onto your website, mainly via achieving higher rank for your site on the search terms with the high volume.</p>
<p>The <a href="http://www.techseol.com/">India SEO services</a> results for your site in all the major search engines which offer you a global and world wide exposure just not for your business but also the services as well as products you offer, thus increasing leads, profits and most importantly sales.</p>
<p>The professionals in India, which carry out the services of <a href="http://www.techseol.com/">web promotion India</a>, offers complete professional Search engine optimization services, optimization, positioning, pay per click management as well as web designing services in India as well as throughout the globe.</p>
]]></content:encoded>
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		</item>
		<item>
		<title>Increase the sales with targeted traffic</title>
		<link>http://www.bettermychance.org/increase-the-sales-with-targeted-traffic.html</link>
		<comments>http://www.bettermychance.org/increase-the-sales-with-targeted-traffic.html#comments</comments>
		<pubDate>Tue, 29 Apr 2008 19:31:22 +0000</pubDate>
		<dc:creator>admin</dc:creator>
				<category><![CDATA[SEO Basics]]></category>

		<guid isPermaLink="false">http://www.bettermychance.org/increase-the-sales-with-targeted-traffic.html</guid>
		<description><![CDATA[The process which helps in the improvement of the quality as well as volume of traffic to any website from certain search engine through search results for the targeted keywords is referred to as search engine optimization. The rank of any site can be denoted by the position of its enlistment in the search results, [...]]]></description>
			<content:encoded><![CDATA[<p>The process which helps in the improvement of the quality as well as volume of traffic to any website from certain search engine through search results for the targeted keywords is referred to as <a target="_blank" href="http://www.seoedge.com/">search engine optimization</a>. The rank of any site can be denoted by the position of its enlistment in the search results, that is if the site is presented earlier it is tanked higher than the others which mean that many more searchers will visit that website for reference. </p>
<p>Helping to increase the web traffic and reach the set targets, seoedge.com, has a team of professionals which helps in the optimization of the customer’s website for those targeted keywords. The website offers standard SEO package which consists of keyword search, on page optimization, directory submission, and Social network links as well as professional SEO package which includes paid blog reviews, press release submission, paid website links and many such services.</p>
<p style="margin-left: 6pt; margin-right: 6pt">&nbsp;</p>
]]></content:encoded>
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		<item>
		<title>Dont Give Your Link Juice To Your Affilates.</title>
		<link>http://www.bettermychance.org/dont-give-your-link-juice-to-your-affilates.html</link>
		<comments>http://www.bettermychance.org/dont-give-your-link-juice-to-your-affilates.html#comments</comments>
		<pubDate>Tue, 04 Mar 2008 16:55:04 +0000</pubDate>
		<dc:creator>admin</dc:creator>
				<category><![CDATA[Advanced SEO]]></category>
		<category><![CDATA[SEO Basics]]></category>
		<category><![CDATA[SEO For Blogs]]></category>
		<category><![CDATA[Site Optimization]]></category>
		<category><![CDATA[Wordpress]]></category>
		<category><![CDATA[Link Juice]]></category>
		<category><![CDATA[NO FOLLOW]]></category>
		<category><![CDATA[Outbound Links]]></category>
		<category><![CDATA[Page Rank]]></category>
		<category><![CDATA[Smart Linking]]></category>

		<guid isPermaLink="false">http://www.bettermychance.org/dont-give-your-link-juice-to-your-affilates.html</guid>
		<description><![CDATA[A simple yet affective way of saving your link juice is to &#8220;NO FOLLOW&#8221; your affiliate links and any non essential links.
Basically each time you link to an external site you are giving away some of your sites PR (page rank) as you are voting for that site by giving them a link.
If you spend [...]]]></description>
			<content:encoded><![CDATA[<p>A simple yet affective way of saving your link juice is to &#8220;NO FOLLOW&#8221; your affiliate links and any non essential links.</p>
<p>Basically each time you link to an external site you are giving away some of your sites PR (page rank) as you are voting for that site by giving them a link.</p>
<p>If you spend a lot of time link building for your website or affiliate sites, you don&#8217;t want all your hard work to be for nothing, so here is what you need to do to ensure you are not giving away more that just a link.</p>
<p>An example hosting affiliate link</p>
<p>  &lt;a href=&#8221;http://secure.hostgator.com/cgi-bin/affiliates/clickthru.cgi?id=hostingosc&#8221; target=&#8221;_blank&#8221;&gt;Hosting&lt;/a&gt;<a target="_blank" href="http://secure.hostgator.com/cgi-bin/affiliates/clickthru.cgi?id=hostingosc"></a></p>
<p>An example of the same link but with NO FOLLOW</p>
<p>&lt;a href=&#8221;http://secure.hostgator.com/cgi-bin/affiliates/clickthru.cgi?id=hostingosc&#8221; rel=&#8221;nofollow&#8221; target=&#8221;_blank&#8221;&gt;Hosting&lt;/a&gt;<a href="http://secure.hostgator.com/cgi-bin/affiliates/clickthru.cgi?id=hostingosc"></a></p>
<p>When using the no follow tag rel=&#8221;nofollow&#8221; visitors will still go to the site and you will make your commission, however google will not count the link as an outbound link thus saving you sites precious pagerank.</p>
<p>Thats smart link thinking!</p>
]]></content:encoded>
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		<slash:comments>2</slash:comments>
		</item>
		<item>
		<title>Improving Your Adsense Earnings</title>
		<link>http://www.bettermychance.org/improving-your-adsense-earnings.html</link>
		<comments>http://www.bettermychance.org/improving-your-adsense-earnings.html#comments</comments>
		<pubDate>Tue, 15 Jan 2008 19:36:01 +0000</pubDate>
		<dc:creator>admin</dc:creator>
				<category><![CDATA[Making Money]]></category>
		<category><![CDATA[SEO Basics]]></category>
		<category><![CDATA[SEO For Blogs]]></category>
		<category><![CDATA[Site Optimization]]></category>
		<category><![CDATA[Adsense]]></category>
		<category><![CDATA[Templates]]></category>
		<category><![CDATA[Wordpress]]></category>

		<guid isPermaLink="false">http://www.bettermychance.org/improving-your-adsense-earnings.html</guid>
		<description><![CDATA[OK, so you have a site and your finally getting visitors to your site, now how do you make money from your visitors? you could sell them a product of your own, you could promote an affiliate product, but most people start with AdSense ads.
AdSense is easy to set up and if your getting traffic [...]]]></description>
			<content:encoded><![CDATA[<p>OK, so you have a site and your finally getting visitors to your site, now how do you make money from your visitors? you could sell them a product of your own, you could promote an affiliate product, but most people start with AdSense ads.</p>
<p>AdSense is easy to set up and if your getting traffic to your site then that should convert nicely into a bit of extra pocket money for you.</p>
<p>If your site is in a common niche you may only get a couple of cents per click, but with enough traffic even the poorest of niches can still make you a few extra $&#8217;s a day.</p>
<p>So what if you are getting traffic but not getting any clicks throughs?</p>
<p>Well this was my case with my <a target="_blank" href="http://www.freedreaminterpretation.co.uk" title="Dream Interpretation">Dream Interpretation</a> site. i was getting hundreds of visitors a day, about two thousand page views a day and making less than $1 a day <img src='http://www.bettermychance.org/wp-includes/images/smilies/icon_sad.gif' alt=':(' class='wp-smiley' /> </p>
<p>I decided to create a new template for the site more geared up for displaying AdSense ads, I now have a text ad unit near the top and 2 large vertical columns one for a banner and one for text ads.</p>
<p>So far this is working much better and i am now getting around 5x the revenue each day.</p>
<p>It seemed like a lot of work at first but its worth it long term, if you have a wordpress blog its a lot easier you can just upload a new theme, if you are running a 2.3.x wordpress blog and above i recommend having a look at <a rel="nofollow" target="_blank" href="http://codex.wordpress.org/Themes/Theme_Compatibility/2.3" title="wordpress 2.3 compatibility list">this site</a> as the have links to all compatible 2.3.x themes that are free.</p>
<p>Good luck and happy earning <img src='http://www.bettermychance.org/wp-includes/images/smilies/icon_smile.gif' alt=':)' class='wp-smiley' /> </p>
]]></content:encoded>
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		</item>
		<item>
		<title>Avoiding A Possible Duplicate Content Penalty</title>
		<link>http://www.bettermychance.org/avoiding-a-possible-duplicate-content-penalty.html</link>
		<comments>http://www.bettermychance.org/avoiding-a-possible-duplicate-content-penalty.html#comments</comments>
		<pubDate>Wed, 09 Jan 2008 13:11:17 +0000</pubDate>
		<dc:creator>admin</dc:creator>
				<category><![CDATA[Oscommerce SEO]]></category>
		<category><![CDATA[SEO Basics]]></category>
		<category><![CDATA[Site Optimization]]></category>
		<category><![CDATA[]]></category>
		<category><![CDATA[Content Penalty]]></category>
		<category><![CDATA[Google]]></category>
		<category><![CDATA[htaccess]]></category>
		<category><![CDATA[mod rewrite]]></category>
		<category><![CDATA[Redirect]]></category>
		<category><![CDATA[seo]]></category>

		<guid isPermaLink="false">http://www.bettermychance.org/avoiding-a-possible-duplicate-content-penalty.html</guid>
		<description><![CDATA[I previously wrote about 301 redirecting www to non www url and vice versa to avoid a possibility of getting a duplicate content penalty, but the is another scenario where you can have two identical homepages.
Google See&#8217;s your domain. say www.bettermychance.org and www.bettermychance.org/index.php as two different pages with the same content on both. so a [...]]]></description>
			<content:encoded><![CDATA[<p>I previously wrote about 301 <a href="http://www.bettermychance.org/301-redirect-301-redirect-non-www-url-to-www-url.html">redirecting www to non www url</a> and vice versa to avoid a possibility of getting a duplicate content penalty, but the is another scenario where you can have two identical homepages.</p>
<p>Google See&#8217;s your domain. say www.bettermychance.org and www.bettermychance.org/index.php as two different pages with the same content on both. so a great way to solve this problem is by putting some code in your .htaccess file</p>
<p>Here is what you do:</p>
<p>Options +FollowSymLinks<br />
RewriteEngine on<br />
RewriteCond %{THE_REQUEST} ^[A-Z]{3,9}\ /index\.php\ HTTP/<br />
RewriteRule ^index\.php$ http://<strong>www.bettermychance.org</strong>/ [R=301,L]</p>
<p>Replacing my domain above for yours.</p>
<p>Now when anyone goes to your domain.com/index.php they will be redirected to your main URL thus eliminating the chance of a duplicate content penalty.</p>
]]></content:encoded>
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		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>Backlinks &#8211; Too many backlinks</title>
		<link>http://www.bettermychance.org/backlinks-too-many-backlinks.html</link>
		<comments>http://www.bettermychance.org/backlinks-too-many-backlinks.html#comments</comments>
		<pubDate>Fri, 14 Dec 2007 12:50:05 +0000</pubDate>
		<dc:creator>admin</dc:creator>
				<category><![CDATA[Backlinks]]></category>
		<category><![CDATA[SEO Basics]]></category>
		<category><![CDATA[Google]]></category>
		<category><![CDATA[Page Rank]]></category>
		<category><![CDATA[PR]]></category>
		<category><![CDATA[SERPs]]></category>

		<guid isPermaLink="false">http://www.bettermychance.org/backlinks-too-many-backlinks.html</guid>
		<description><![CDATA[Can the be too many backlinks to your site?
Well i wrote in my last post a couple of days ago about the different types of backlinks and how they will benefit you, but now here comes a few words of warning that may get you in to trouble with the big G (Google) in particular.
There [...]]]></description>
			<content:encoded><![CDATA[<p>Can the be too many backlinks to your site?</p>
<p>Well i wrote in my last post a couple of days ago about the <a href="http://www.bettermychance.org/backlinks-types-of-backlinks.html">different types of backlinks</a> and how they will benefit you, but now here comes a few words of warning that may get you in to trouble with the big G (Google) in particular.</p>
<p>There is a lot of discussion about if backlinks can harm your site, i am of the belief that building backlinks too quickly can adversely affect your site, it may be something small where as the extra backlinks you are getting are just not counted or if you are going all out buying high PR backlinks or building 1,000 of backlinks using black hat method you could get your site penalised quite hard.</p>
<p>What could the result be? any number of things could happen to your site if you get links that are unnatural, Googles way of thinking is that a link should be natural and if you have good content on your site people will link to it naturally. therefore people going out buying paid links and using co-op programs may be in for a shock.</p>
<p>You could end up loosing all your sites PR (page rank), you may loose your search rankings and worst of all you may get you entire site black listed.</p>
<p>Think I&#8217;m joking? take a look at Googles <a target="_blank" href="http://www.google.com/support/webmasters/bin/answer.py?answer=66356">link schemes</a> page, and think twice before buying your next link.</p>
<p>Just remember good SERP&#8217;s take time, things will happen naturally and you cant cheat the big G.</p>
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		<item>
		<title>Backlinks &#8211; Types Of Backlinks</title>
		<link>http://www.bettermychance.org/backlinks-types-of-backlinks.html</link>
		<comments>http://www.bettermychance.org/backlinks-types-of-backlinks.html#comments</comments>
		<pubDate>Wed, 12 Dec 2007 12:27:36 +0000</pubDate>
		<dc:creator>admin</dc:creator>
				<category><![CDATA[Backlinks]]></category>
		<category><![CDATA[SEO Basics]]></category>
		<category><![CDATA[Anchor Text]]></category>
		<category><![CDATA[seo]]></category>
		<category><![CDATA[SERPs]]></category>

		<guid isPermaLink="false">http://www.bettermychance.org/backlinks-types-of-backlinks.html</guid>
		<description><![CDATA[I consider there to be two main types of backlinks.
1. A standard backlink using your url. Example http://www.bettermychange.org
And
2. An anchor text backlink. Example Search Engine Blog
The second is a much better way to improve your SERP&#8217;s (Search engine results pages) as the site that is linking back to you is telling search engines what type of site it [...]]]></description>
			<content:encoded><![CDATA[<p>I consider there to be two main types of backlinks.</p>
<p>1. A standard backlink using your url. Example <a href="http://www.bettermychange.org/">http://www.bettermychange.org</a></p>
<p>And</p>
<p>2. An anchor text backlink. Example <a href="http://www.bettermychance.org">Search Engine Blog</a></p>
<p>The second is a much better way to improve your SERP&#8217;s (Search engine results pages) as the site that is linking back to you is telling search engines what type of site it is, it need to be written in html code and looks like this:</p>
<p><font color="#000000">&lt;a href=&#8221;http://www.bettermychance.org&#8221;&gt;Search Engine Blog&lt;/a&gt;</font></p>
<p>Its not always easy to get sites to link to you using anchor text, but a good place to start experimenting is forums that allows footer links, such as <a target="_blank" href="http://forums.digitalpoint.com/">Digital Point</a>. There we go, that was another backlink using anchor text. cool huh! <img src='http://www.bettermychance.org/wp-includes/images/smilies/icon_smile.gif' alt=':)' class='wp-smiley' /> </p>
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		<item>
		<title>Backlinks &#8211; An Introduction &#8211; What Is A Backlink</title>
		<link>http://www.bettermychance.org/backlinks-an-introduction-what-is-a-backlink.html</link>
		<comments>http://www.bettermychance.org/backlinks-an-introduction-what-is-a-backlink.html#comments</comments>
		<pubDate>Mon, 10 Dec 2007 12:00:14 +0000</pubDate>
		<dc:creator>admin</dc:creator>
				<category><![CDATA[Backlinks]]></category>
		<category><![CDATA[SEO Basics]]></category>
		<category><![CDATA[Anchor Text]]></category>
		<category><![CDATA[seo]]></category>
		<category><![CDATA[SERPs]]></category>

		<guid isPermaLink="false">http://www.bettermychance.org/backlinks-an-introduction-what-is-a-backlink.html</guid>
		<description><![CDATA[A backlink in its most simplist form is a link from one site to another site (Your site)
Google considers a backlink as a vote for your site, so the more backlinks or votes you get to your site the more popular your site will become.
The above is a very basic description, you may also want [...]]]></description>
			<content:encoded><![CDATA[<p>A backlink in its most simplist form is a link from one site to another site (Your site)</p>
<p>Google considers a backlink as a vote for your site, so the more backlinks or votes you get to your site the more popular your site will become.</p>
<p>The above is a very basic description, you may also want to read, <a href="http://www.bettermychance.org/backlinks-types-of-backlinks.html" title="Types Of Backlinks">Types of backlinks</a> and <a href="http://www.bettermychance.org/backlinks-too-many-backlinks.html">Too many backlinks</a>.</p>
]]></content:encoded>
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		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>Creating A Blog Sitemap For Your Visitors</title>
		<link>http://www.bettermychance.org/creating-a-blog-sitemap-for-you-visitors.html</link>
		<comments>http://www.bettermychance.org/creating-a-blog-sitemap-for-you-visitors.html#comments</comments>
		<pubDate>Sun, 14 Oct 2007 21:41:25 +0000</pubDate>
		<dc:creator>admin</dc:creator>
				<category><![CDATA[SEO Basics]]></category>
		<category><![CDATA[SEO For Blogs]]></category>
		<category><![CDATA[Wordpress Plugins]]></category>
		<category><![CDATA[Blog Sitemap]]></category>
		<category><![CDATA[Sitemap]]></category>
		<category><![CDATA[Visitor Sitemap]]></category>
		<category><![CDATA[Wordpress Sitemap]]></category>

		<guid isPermaLink="false">http://www.bettermychance.org/creating-a-blog-sitemap-for-you-visitors.html</guid>
		<description><![CDATA[A quick guide to creating a sitemap for your visitors.
1. First you must download the plugin from the authors site here
2. Once you have downloaded the plugin, unzip and upload to your plugins directory.
3. Activate the plugin in your wordpress admin / plugins section.
4. Time to create the sitemap page, go to wordpress admin and [...]]]></description>
			<content:encoded><![CDATA[<p>A quick guide to creating a sitemap for your visitors.</p>
<p>1. First you must download the plugin from the authors site <a href="http://www.dagondesign.com/articles/sitemap-generator-plugin-for-wordpress/">here</a><br />
2. Once you have downloaded the plugin, unzip and upload to your plugins directory.<br />
3. Activate the plugin in your wordpress admin / plugins section.<br />
4. Time to create the sitemap page, go to wordpress admin and select <strong>write</strong>, then <strong>write page</strong>. Give the title of the page the name sitemap, then for the post go to the <strong>code tab</strong> and enter:</p>
<p>sitemap code &#8211; &lt;!&#8211; ddsitemapgen &#8211;&gt;</p>
<p>Click on <strong>publish</strong> and if you have done everything correctly you will now have a new page on you blog called sitemap and it should list all your categories, posts and pages.</p>
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		<title>301 Redirect &#8211; 301 Redirect Non WWW URL To WWW URL</title>
		<link>http://www.bettermychance.org/301-redirect-301-redirect-non-www-url-to-www-url.html</link>
		<comments>http://www.bettermychance.org/301-redirect-301-redirect-non-www-url-to-www-url.html#comments</comments>
		<pubDate>Mon, 01 Oct 2007 12:03:22 +0000</pubDate>
		<dc:creator>admin</dc:creator>
				<category><![CDATA[SEO Basics]]></category>
		<category><![CDATA[301 redirect]]></category>
		<category><![CDATA[htaccess]]></category>
		<category><![CDATA[mod rewrite]]></category>
		<category><![CDATA[non www]]></category>
		<category><![CDATA[seo]]></category>
		<category><![CDATA[www]]></category>

		<guid isPermaLink="false">http://www.bettermychance.org/?p=3</guid>
		<description><![CDATA[An important factor to remember when first setting up your site is to decide how you would like your URL&#8217;s to be displayed. you should choose one and then stick to it.
For example, do you want your name to be displayed as
bettermychance.org
or
www.bettermychance.org
Personally i prefer the more traditional method including the www. at the front of [...]]]></description>
			<content:encoded><![CDATA[<p>An important factor to remember when first setting up your site is to decide how you would like your URL&#8217;s to be displayed. you should choose one and then stick to it.</p>
<p>For example, do you want your name to be displayed as</p>
<p><a href="http://bettermychance.org/">bettermychance.org</a></p>
<p>or</p>
<p><a href="http://www.bettermychance.org/">www.bettermychance.org</a></p>
<p>Personally i prefer the more traditional method including the www. at the front of the URL.</p>
<p>So what do i need to do once i have decided the format i want my URL to be displayed in?</p>
<p>The following bit of code needs to be placed in your sites root directory in a file called .htaccess</p>
<p>If you don&#8217;t have one, create one via ftp.</p>
<p>If you have decided to go for the www version you need to use the following code:</p>
<p>RewriteEngine On<br />
RewriteCond %{HTTP_HOST} ^example\.co\.uk<br />
RewriteRule (.*) http://www.example.co.uk/$1 [R=301,L]</p>
<p>Remember to change example for your own domain.</p>
<p>If you want to use the non www version use this code<br />
RewriteEngine On<br />
RewriteCond %{HTTP_HOST} ^www\.example\.com$ [NC]<br />
RewriteRule ^(.*)$ http://example.com/$1 [R=301,L]</p>
<p>Again remember to change the example for your own domain.</p>
<p>This is designed to work on Linux servers and will not work on windows server based hosting</p>
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