Tip one:
Alt tags. Using keywords in alt tags is a good way to improve your search engine position.

Example if you are selling a range of different widgets, you could use alt tags keywords such as “blue widgets” “red widgets” “round Widgets” and so on.

To put an alt tag into an image look at the example code below:

<img src=”/images/bluewidgets.jpg” alt=”Blue Widgets” width=”600″ height=”500″ />

Now when someone puts their mouse over the image it will display the text, Blue Widgets, search engines will pick up on this and boost your SERPs a little.

Tip two:
Image names. Using keywords in the names of your images can also help your SERPs, rather than just calling them inage1.jpg and image2.jp call them something descriptive and relevant.

Lets look at that code again:

<img src=”/images/bluewidgets.jpg” alt=”Blue Widgets” width=”600″ height=”500″ />

A descriptive file name with a corresponding alt text will improve your SERPs especially if its a practice you apply to all the images on your site.

Try it out and let me know how you get on.